Dec. 5 Meetup: SiSense and Import2

Our December 5, 2012 Salesforce Integration & Analytics meetup marked a full year (the 6th time) of our new get together.

To mark the occasion we had great demos from SiSense and Import2. Videos and slides are below.

Thanks to SiSense for sponsoring the food and beer, and Rackspace for providing the meeting space as always.

Want to hear about future meetups? Register now.

Bruno Aziza, SiSense

Bruno Aziza is the VP of Marketing at SiSense.  He is experienced in the business intelligence and analytics space, having worked at in companies of all sizes in France, Germany, and the UK as well as in the United States.  Bruno will give a brief overview and demo of SiSense Prism, a user-friendly analytics solution which allows Salesforce users to add data from Google Analytics, AdWords, SQL server, and other sources to get real insight.  He’ll cover the basic steps, from building an ElastiCube to setting up pivot tables and other custom data visualization types in the BI Studio, and finally produce a Prism Web dashboard featuring data from Salesforce and other sources.

Bruno’s Presentation:

Mark Kofman, Import2

Mark is CEO and co-founder of, an online data migration service that helps businesses move data between cloud apps. He will be speaking about best practices and tools for Salesforce data migration. He’ll go through frequently asked questions about importing your data into Salesforce, and how to import all accounts, contact and sales activity history into Salesforce from other CRMs, such as Zoho, Sugar CRM, or Highrise.

Can we talk? Connecting Systems in the Cloud

For my first Blog post here at CloudAmp, I thought I’d start with a story some of you have heard before. It is kind of a boring business story, so apologies in advance. The ending will be new, though. At least that is our goal in building CloudAmp.


Hooking shit together (HST) is hard. Connecting different systems is a very big, very real, very expensive challenge in IT/Software. However, the reality is that business value is typically proportional to the amount of integration that exists across systems. 


The standard outcomes when IT Managers or Software Developers are asked to integrate systems are either: 1) it cannot be done, 2) it needs person years of software development time, 3) it needs expensive integration software, special connectors, and lots of outside consultants, or worst case 4) failure after trying #1, #2 and/or #3.


We think there is a better way to solve many of these challenges.


This problem is only accelerating as more software becomes SaaS and companies adopt the Cloud for increasingly varied workloads. Over the next few years, a huge number of systems that used to be isolated in an internal data center or installed as packaged software will be moving to the Cloud, and whether they can easily exchange data with other Cloud services will determine whether they truly take advantage of the opportunity before them or simply move and retain their existing limitations.


For large amounts of complex proprietary data, we think there will always be a place for enterprise integration software, ETL, MDM, data quality projects, and all that other fun stuff.


But for passing data between SaaS applications quickly and easily, across public and private clouds, and in real time, CloudAmp will provide a new, better way. A way that leverages all the APIs, webhooks and more becoming standard for a new generation of systems such as, Zendesk, Twitter, WordPress, PayPal, Github and hundreds more. And a way that is powerful enough for IT and software professionals, but also accessible to savvy business users who need a faster and easier way to move their data between systems with drag-and-drop simplicity.


Stay tuned! CloudAmp is just getting started.

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