June 8, 2011 Leave a comment
For my first Blog post here at CloudAmp, I thought I’d start with a story some of you have heard before. It is kind of a boring business story, so apologies in advance. The ending will be new, though. At least that is our goal in building CloudAmp.
Hooking shit together (HST) is hard. Connecting different systems is a very big, very real, very expensive challenge in IT/Software. However, the reality is that business value is typically proportional to the amount of integration that exists across systems.
The standard outcomes when IT Managers or Software Developers are asked to integrate systems are either: 1) it cannot be done, 2) it needs person years of software development time, 3) it needs expensive integration software, special connectors, and lots of outside consultants, or worst case 4) failure after trying #1, #2 and/or #3.
We think there is a better way to solve many of these challenges.
This problem is only accelerating as more software becomes SaaS and companies adopt the Cloud for increasingly varied workloads. Over the next few years, a huge number of systems that used to be isolated in an internal data center or installed as packaged software will be moving to the Cloud, and whether they can easily exchange data with other Cloud services will determine whether they truly take advantage of the opportunity before them or simply move and retain their existing limitations.
For large amounts of complex proprietary data, we think there will always be a place for enterprise integration software, ETL, MDM, data quality projects, and all that other fun stuff.
But for passing data between SaaS applications quickly and easily, across public and private clouds, and in real time, CloudAmp will provide a new, better way. A way that leverages all the APIs, webhooks and more becoming standard for a new generation of systems such as Salesforce.com, Zendesk, Twitter, WordPress, PayPal, Github and hundreds more. And a way that is powerful enough for IT and software professionals, but also accessible to savvy business users who need a faster and easier way to move their data between systems with drag-and-drop simplicity.
Stay tuned! CloudAmp is just getting started.